--- title: Learn how to optimize your blog for lead generation description: Learn how to revitalize your B2B Blog for lead generation. image: https://www.pyxisgrowth.com/hs-fs/hub/135019/file-251711737.png --- - [Services](https://www.pyxisgrowth.com/services/) - [CRM Implementation](https://www.pyxisgrowth.com/services/crm-implementation) - [Revenue Operations](https://www.pyxisgrowth.com/services/revenue-operations) - [HubSpot Onboarding](https://www.pyxisgrowth.com/services/hubspot-onboarding) - [Account-Based Marketing](https://www.pyxisgrowth.com/services/account-based-marketing) - [Sales Enablement](https://www.pyxisgrowth.com/services/sales-enablement-services) - [Software Partners](Javascript:;) - [Zapier](Javascript:;) - [AirCall](Javascript:;) - [Callrail](Javascript:;) - [Rollworks](Javascript:;) - [Pandadoc](Javascript:;) - [Working with Us](https://www.pyxisgrowth.com/solutions) - [Fractional CMOs](https://www.pyxisgrowth.com/services/fractional-cmos) - [Private Equity](https://www.pyxisgrowth.com/private-equity) - [Customer Service and Success Leaders](https://www.pyxisgrowth.com/customer-service-and-success-leaders) - [Marketing Leaders](https://www.pyxisgrowth.com/marketing-leaders) - [Chief Revenue Officers](https://www.pyxisgrowth.com/chief-revenue-officers) - [Sales Leaders](https://www.pyxisgrowth.com/sales-leaders) - [About Us](https://www.pyxisgrowth.com/about-us) - [Meet the team](https://www.pyxisgrowth.com/meet-the-team) - [Careers](https://www.pyxisgrowth.com/careers) - [Our Results](https://www.pyxisgrowth.com/results) - [Blog](https://www.pyxisgrowth.com/blog) - [Contact Us](https://www.pyxisgrowth.com/contact-us) [Instagram instagram ](https://www.instagram.com/pyxisgrowth/) [Facebook ](http://facebook.com/pyxisgrowth) [Twitter twitter ](https://twitter.com/pyxisgrowth) [Linked In linkedin ](https://www.linkedin.com/company/pyxisgrowth/) ![Screen_Shot_2013-08-09_at_9.46.44_AM](https://www.pyxisgrowth.com/hs-fs/hub/135019/file-251711737.png?width=141&name=file-251711737.png)Blogging is one of those things that most B2B businesses recognize as essential to their success. However, when faced with the other responsibilities they must handle on a daily basis, it often ends up on the back burner. Blogging can have big benefits. A recent study from HubSpot shows that companies that increase blogging from 3-5 times a month to 6-8 times a month nearly **double their leads** (source: HubSpot Marketing Benchmarks from 7000 Businesses) How much better off would your business be if you doubled your leads? How efficient can your sales team be if visitors have qualified themselves as being interested in your company based on the quality educational content you are offering on your blog? The more pages a visitor reads on your website, the closer they are to becoming a customer. If prospects are trying to learn about you online, you can’t afford to only blog every few months. To be competitive, you have to find a way to incorporate content development into your schedule. Here’s the good news. Your business blog can be one of the most powerful tools in your marketing mix. The benefits are well worth the effort. Our new ebook “Guide to B2B Blogging” was written for business owners and marketing managers who need help with their content strategy. We define 30 activities to help you improve your business blog grouped in these categories: - Planning - Developing - Converting - Promoting - Measuring & Improving So we invite you to think through these 30 ways to a better business blog. [![Download our guide to B2B Blogging](https://no-cache.hubspot.com/cta/default/135019/bd93fbf0-abe5-4489-b84a-9460b4baf399.png)](https://cta-redirect.hubspot.com/cta/redirect/135019/bd93fbf0-abe5-4489-b84a-9460b4baf399) --- [Blogging](https://www.pyxisgrowth.com/blog/topic/blogging) #### Table of Contents # Related Posts ![Can blogging work in my industry?](https://www.pyxisgrowth.com/hs-fs/hubfs/blogging_in_my_industry.jpg?width=400&height=209&name=blogging_in_my_industry.jpg) July 15, 2016 #### [Can blogging work in my industry?](https://www.pyxisgrowth.com/blog/learn-how-to-optimize-your-blog-for-lead-generation) [Lindsay Short](https://www.pyxisgrowth.com/blog/author/lindsay-short) ![How to Create Awesome Content for a “Boring” Industry](https://www.pyxisgrowth.com/hs-fs/hubfs/blog_images/awesome_content_for_a_boring_industry.png?width=400&height=209&name=awesome_content_for_a_boring_industry.png) February 2, 2016 #### [How to Create Awesome Content for a “Boring” Industry](https://www.pyxisgrowth.com/blog/learn-how-to-optimize-your-blog-for-lead-generation) [Carrie Koos](https://www.pyxisgrowth.com/blog/author/carrie-koos) ![20 Creative Ways to Repurpose Content](http://jaxzenmarketing.com/hubfs/images/cream_of_the_crop.png) July 29, 2015 #### [20 Creative Ways to Repurpose Content](https://www.pyxisgrowth.com/blog/learn-how-to-optimize-your-blog-for-lead-generation) [Lindsay Short](https://www.pyxisgrowth.com/blog/author/lindsay-short) ![diamond-badge-color](https://www.pyxisgrowth.com/hs-fs/hubfs/diamond-badge-color.png?width=1000&height=991&name=diamond-badge-color.png) [![HubSpot Agency Directory](https://www.pyxisgrowth.com/hs-fs/hubfs/agency-directory.png?width=150&height=146&name=agency-directory.png) ](https://www.hubspot.com/agencies/pyxis-growth-partners) [![2024_CRMImplementationAccreditation534x534](https://www.pyxisgrowth.com/hs-fs/hubfs/2024_CRMImplementationAccreditation534x534.png?width=534&height=534&name=2024_CRMImplementationAccreditation534x534.png) ](https://www.hubspot.com/agencies/pyxis-growth-partners) [![2024_OnboardingAccreditation534x534](https://www.pyxisgrowth.com/hs-fs/hubfs/2024_OnboardingAccreditation534x534.png?width=534&height=534&name=2024_OnboardingAccreditation534x534.png) ](https://www.hubspot.com/agencies/pyxis-growth-partners) [![2024_CRMDataMigration534x534](https://www.pyxisgrowth.com/hs-fs/hubfs/2024_CRMDataMigration534x534.png?width=534&height=534&name=2024_CRMDataMigration534x534.png) ](https://www.hubspot.com/agencies/pyxis-growth-partners) [![platform-enablement-accreditation](https://www.pyxisgrowth.com/hs-fs/hubfs/platform-enablement-accreditation.png?width=300&height=300&name=platform-enablement-accreditation.png) ](https://www.hubspot.com/agencies/pyxis-growth-partners) **Connect with Us** LinkedIn X 𝕏 YouTube Facebook Instagram **Search The Site.** ## Subscribe to stay up-to-date! ```json { "@context" : "https://schema.org", "@type" : "Article", "alternativeHeadline" : "Learn how to revitalize your B2B Blog for lead generation.", "articleBody" : "Blogging is one of those things that most B2B businesses recognize as essential to their success. 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