Getting brand visibility or generating leads through organic social is a nearly archaic practice in the marketing world today. Between algorithms and user behavior, being seen on social channels isn’t as easy as it used to be.
But that doesn’t mean these social networks are obsolete. By tapping into a network of over 546 million professionals, LinkedIn advertising provides companies with the ability to reach the audience they want, drive traffic to their website, and generate leads. At Pyxis, we have the expertise to create strategic campaigns that target the industries and decision makers that are the right fit for your business.
Businesses ready to take their social media or advertising strategy to the next level should consider LinkedIn Advertising to support inbound marketing strategies through campaigns like lead generation and retargeting.
We’ve seen the greatest success for our clients when using LinkedIn Advertising to support their existing inbound marketing strategies. Through lead generation campaigns using native ads, we’ve targeted audiences that match our clients’ ideal customers and increased conversions at the top and middle of the funnel. Through retargeting, we are able to nurture relationships and re-engage leads with campaigns that move them through the funnel and drive results.